WHAT WE OFFER
Great opportunity to raise your business’ profitability
+1 888 959 5582
Clever Solution is a NYC headquartered full-cycle web design studio. Our certified experts are experienced at design, development and digital marketing. We help ENT clinics enhance their websites efficiency and improve their online performance with the help of powerful SEO, PPC and SMM tools. Our pros develop customized digital marketing strategies that sure to drastically improve your business presence in the online advertising space.
We have helped dozens of NYC-based ENT clinics reach their marketing goals and have also accumulated extensive experience in collaborating with ENT offices abroad. We provide turnkey digital marketing solutions for small- and midsized businesses. Be sure that we know how to make your business successful online, attract more patients and increase conversions.
Great opportunity to raise your business’ profitability
Understand how your visitors find your
website and attract more clients
You need to make sure that your clinic’s website has a high conversion rate, otherwise you might fail to succeed online. Learn how you can encourage your visitors to convert by gathering and analyzing data about their intentions and needs. We utilize the power of smart conversion tracking tools to monitor how your users interact with your website and what should be altered to ensure higher level of sales and conversion.
Clear and objective conversion goals are your ticket to an efficient digital marketing campaign. Clever Solution experts will analyze market trends and insights, discover needs and challenges of your target audience, review your website conversion goals and work hard to perfect them according to the continuously changing market situation and environment.
UI/UX optimized websites have higher conversion rate simply because psychology plays a huge role in how users interact with your website. Attractive and understandable interface triggers users to stay longer on your clinic’s website, so make sure it offers user-friendly navigation that allows to find any information in a few clicks. Our experts will help your website remarkably differ from your competition.
To get more conversions you need to understand how your website’s traffic is generated and how your visitors find their way to your website. Our professionals conduct detailed analysis of your incoming traffic to find out what aspects have to be improved in order to fuel conversion growth on your ENT clinic website.
On-page factors optimization for
high ranking in search results
If your website doesn’t use the right keywords, it will never reach the top of search engine results page. You should keep in mind that not just any word would be enough, but only long-tailed ones prove to be efficient. Our SEOs know what words will convert the best. We will select effective keywords that satisfy web crawlers and move your website to the top of search results.
Featuring improperly selected and inefficient tags and meta descriptions can damage your website’s SERPs. That’s why this factor should not be overlooked. Clever Solution will scan your website, check it for “broken” tags and meta descriptions, fix them or write new high-quality ones, so that your ENT office website takes the highest positions in searches.
Users hate hard-to-use websites and usually don’t have the patience to stay long and look for the information they need. It is easier to click away to another website which offers easier navigation than keep wasting time. Our team is ready to optimize your site architecture to make it as easy and straightforward as possible to satisfy both users and search engines.
All the components on your website should be search engine optimized. Visual content also has to meet search engine requirements as it is very critical for digital marketing. People love photos, images and infographics, they easily draw and hold user’s attention, so make sure all the visual items have proper Alt tag descriptions and titles that will help your ENT clinic rank higher.
Website with an efficient linking profile gets higher SERPs, that’s why you need to focus on getting high-quality backlinks, interlinking your website and optimizing internal links. Our experts will work hard on your website’s audit in order to find low-quality links, remove duplicates or spam links and drive new ones from trustworthy and respectful sources.
Online blog set up will help you entertain your users providing them interesting ENT-related info and grow your linking profile which will positively result in your website’s SERPs. Our content creators will do their best to fill your blog with informative articles, important industry news, catchy pictures and videos that your users will find amusing and fun.
Spread the word about your clinic by
means of off-page factor optimization
Website’s content has to catch user attention, turn them into leads and provoke conversions. Interesting articles, how-tos, compelling infographics and other types of content that we create will help you retain existing patients and reach your target audience, moreover, if properly optimized, high-quality content will improve your SERP. We know how to move your clinic’s name to the top of search engine results.
Guest blogging is effective for your clinic’s online popularization. This technique enables you to make your name recognizable, build brand awareness and patient loyalty. We collaborate with popular blogs and influential bloggers, craft superb content that contains mentions of your practice and get it shared. Guest blogging also helps build more backlinks.
To give your website an unbreakable SEO foundation, you need to include bright and appealing visual content such as infographics that are easily the best type of visual content there is. Simply because they perfectly fit the purpose of sharing – easy to comprehend, eye-catchy and impactful. Infographics distribution is a great way to popularize your business and improve your clinic’s visibility online.
If your clinic doesn’t cover the directories and business listings that main search engines look at, your digital marketing strategy is bound to fail because you are missing the chance to get several safe high-quality backlinks and get massive exposure. Our team knows the topmost effective directories and listings it is crucial to be included into to ensure better reputation.
Passive advertising still relies on such channels as Q&A platforms and forums. Answer ENT-related questions and your target audience will get to know about your otolaryngology clinic. We create numerous accounts on forums, blogs and Q&A platforms, write answers to interested questions, comment on other answers and share links to your website and blog. Users look for the information, come across positive feedback about your clinic and trust your authority.
Creating and sharing free DOC or PDF files with valuable content among your users ensures higher level of visibility and recognition of your ENT clinic. Letting your patients and interested prospects know that you care about their problems describing them and offering a solution in your free files will not only help get good references, but bring more traffic. We are ready for the job.
See the big picture of your website’s
In order to make well-informed decisions on your digital marketing campaign improvements, you need to see the big picture of your website’s monthly performance. Our SEOs write detailed reports every month for you to keep abreast of all positive changes, achievements and trends of your business in the online advertising space.
We are at your service round-the-clock and always ready to answer any urgent question. If any technical issue occurs or you just need to clarify something, our support team can provide its professional assistance anytime. You can count on us.
Clever Solution administrators implement a full backup of your website and database every month to protect you from any potential data loss. Your database and all the important clinic- or patient-related information is in safekeeping, so that you don’t have to worry in case of any breakdown.
Improve your SERPs by means of powerful PPC
Advertising on Google can make or break your digital marketing campaign. That’s why having a Google AdWords account is a must. Our experts will establish an account for you, apply necessary settings and manage it to start successfully advertising on Google and fuel growth of your business. Clever Solution will make the most of your Google AdWords account and maximize your ROI.
For your sustainable success of your business you need to constantly get new leads. PPC is an effective technique for driving leads to your ENT clinic and then turning them into patients. PPC gives you an opportunity to save your money and time and also ensures higher conversion rate. Every marketing dollar is justified – our experts do their job, you pay only when you get positive results, not just for useless clicks.
Any product or service promotion is better done with the help of Google Merchant Center which enables you to get guaranteed results. Your patients and other shoppers see the obvious advantages of your products and services and this leaves no doubt that your clinic is trustworthy. Clever Solution pros know how to develop and run a fruitful Google Merchant Center campaign to best showcase what your clinic has to offer.
Remarketing proves to be effective for driving back viewers that visited your website in the past. We analyze data about your visitors who have spent some time on your website or used keywords and phrases targeted in your campaign, but didn’t convert. We create customized advertisements to pop out as they search on Google or surf the net regularly for work, shopping or entertainment and make interested visitors come back and turn into your loyal patients.
Call tracking helps understand how your clients find you if conversions do not take place online, but via the phone. Digital marketing relies on analyzing big volumes of data and it is important not to lose any essential figures that can affect data reliability. Call tracking enables you to see which PPC ads worked best and led to phone inquiries. Contact us if you want to effectively track your PPC campaign performance offline.
People can’t imagine their lives without smartphones and we know how to take advantage of that. Smartphone users love hot useful mobile applications and this is when Clever Solution comes into play with a handy application for your ENT office that is sure to go viral among existing patients, interested prospects and people using similar apps. Watch your clinic’s recognition grow each day.
Billions of daily search inquiries conducted by users on YouTube makes it one of the largest search engines in the world. Clever Solution will put your clinic’s name in front of YouTube users and make it recognizable by means of effective YouTube ads and videos. Clever Solution PPCs will establish an account for your ENT office and target your audience with educational and entertaining videos, advertisements and video testimonials.
Facebook and Instagram are powerful marketing platforms that are effective because of their common availability and ubiquity. Great number of users of different ages and interests from all over the world have accounts on these social networks and use them for communication and sharing. Your clinic’s services will definitely come into notice of your target audience.
To make the best use of Google AdWords it’s not enough just to have an account – you need to be well informed about all the advanced features and settings and know how to properly apply them to achieve desired results. Our convenient detailed tutorial can help you slice and dice.
Be head and shoulders above your competition
with the help of SMM techniques
To achieve success with your social media marketing you need to be well aware of your competitors, understand your target audience and keep abreast of the latest changes in your industry. Analyzing so much data might require professional assistance. You can count on Clever Solution to do their job right.
Remarkable content is what your target audience is looking for. But you need to provide your content in the right place at the right time to maximize the effect. That’s why you need a strong content strategy that will take into account your audience’s social networks behavior and habits, define the most effective social networks and target users with appealing content. Our content strategy will put your business on the map.
Focus your social media efforts on posting content on the most effective and popular social networks because this guarantees more followers and, thus, better exposure. We can attract more followers creating numerous accounts and personas that will help popularize your clinic among interested prospects and communicate with existing followers to cement your reputation on social networks and attract more new patients.
Even though you crafted a brilliant content, it might not be enough to perform well and make your clinic a household name. Do not underestimate PPC targeting in this case. It will pave the way for your social networks presence efficiency and success. Our PPC experts will target your audience with customized ads on social networks and your SMM campaign will show the desired results in no time.
Remarkable content will help you draw the attention of your target
audience and turn them into patients
Written content is a solid foundation of a successful social network marketing campaign. Social media strongly relies on posting and sharing informative and educative articles, how-tos, tips, research and other types of written content that can help solve their health problems. Entertaining and useful – are main prerequisites for sharing. Clever Solution content writers will come up with the kind of articles that your users will love and share.
Human brain craves for high-quality visual content and this makes infographics just the perfect type of content – it is easy to comprehend and catches users attention easily. Infographics are perfect for delivering large amounts of information in a cognitively simple way which makes them the best items for sharing on social networks. Our designers will help spread the word about your ENT business on social networks by creating impactful infographics.
Keeping your audience well-informed about all the latest industry changes and news gives you an extra chance to stay in the public eye all the time. Information is a powerful marketing tool, so why not use it for your own purposes? Our content creators will help you with exposure and reputation improvement.
As most people are visuals, photos and videos are a good business showcasing tools. Clever Solution will create, post and share photos, images, pics and videos that catch user’s attention and provoke action. Moreover, visual content drives lots of traffic to your website. We will make visual content work for your business.
Build brand awareness and patient loyalty
with the powerful help of social networks
Facebook has been staying on the top of all popular social networks for over a decade. During this time, it has gathered the biggest number of users from all over the world and thousands of companies adapted it for their business promotion needs as it enables easy and fast search for potential clients. FB marketing campaigns work like magic and they will help lots of new patients find their way to your clinic
Even though Google+ is not as popular as FB, having an account and using it for digital marketing purposes has its own great advantages such as strong footing in social networks space and efficient backlinks which will positively reflect on your Google rankings. Clever Solution SMM pros will maximize the use of your Google+ account and bring value to your otolaryngology clinic.
Twitter’s major and most useful feature is speed. Keep your followers posted about your business news in a fun and fast way, communicate with your followers, answer their comments, acknowledge them, gather feedback and show people that being your follower means a lot to you. We tailor Twitter-friendly format content, keep your clinic’s name visible and attract new followers.
You need to remain competent not only in the eyes of your existing and potential patients, but also among industry professionals. LinkedIn is a social networking platform for professionals It provides perfect conditions for you to cement your authority in professional circles, prove yourself to be a high-class expert and expand the reach of your business. We know how to make it work just right.
Instagram and Pinterest are perfect channels to showcase your advantages and stand out from your competitors. We know how to create pictures that will keep users glued to your account, show constant interest in what you do, become your loyal followers and eventually turn into your clinic’s patients.
We have proved our expertise through obtaining Google, Bing and Inbound certificates. We are constantly perfecting and sharpening our skills to provide topnotch professional help.
We are enthusiastic about what we do. We take full responsibility for your success in the digital marketing space.
We are proud to be at your service. We respect every and each client’s requirements and needs. Being our client means a lot to us.
We can make each marketing dollar work for your business’ sake. We provide only cost-effective solutions and keep ourselves accountable for every penny.
We are open for any improvements and suggestion from our client.
We can manage any technical issue that hampers your website’s performance. Our services are available 24/7 at your word.
* If you want to contact us on weekends (or in case you have critical problems), please do it via email